brandamp are a 50/50 venture between Universal Music and WPP, acting as a music guide for brands.
They combine the vast catalogue and musical knowledge of the world's biggest record company, with the branding expertise of the world's largest marketing services group - making them the perfect partner to help brands harness the power of music.
After a successful pitch They were briefed to create a site to showcase brandamp's core philosophy. Our response was to create a site that allows users to experience, first hand how music alters our interpretation of imagery through an interactive Flash video/audio player.
Throughout our consultation process we uncovered the potential to utilise Universal Music artists, find bands, gigs, live events in your area with the Event Tracker. Showcase new talents, broadcast video/audio and stay in touch with unreleased artists.
Controlled and managed through a bespoke CMS, it allows brandamp complete flexibility, whether they're editing content, uploading video, sending HTML emailers or just updating the roster of artists!
They.Create continue to work closely with the brandamp team to ensure a consistent brand message is achieved during its global expansion.
They.Designed / Developed / Flash Streaming Video / XHTML & CMS / AJAX / HTML Email
